Norwich neatly combines the ancient and modern in an easy going blend that enables it to boast an array of attractions.

These include a chic, vibrant shopping culture situated in stunning medieval surroundings, one of the most modern public libraries and media centres in Europe and a magnificent and iconic 900 year old cathedral

And of course, it’s the birthplace of that most British of institutions ­ Colman’s English Mustard.

Norwich is big enough to offer a little of everything and intimate enough to retain a friendly character all of its own.

It has some of the best shopping in England - with a mix of the latest modern malls and speciality shops set in a wonderful maze of cobblestone lanes and alleys. The city is also home to the UK’s largest open-air market, open six days a week.

It has very easy access to some of the UK’s most beautiful surroundings ­ from the wilds of North Norfolk’s coast and the stylish shores of Suffolk, to the charm of the Norfolk Broads.